About

Geri is an accomplished Senior Executive with more than 30 years of success spanning financial services, public relations, biotechnology, medical, and telecommunications. Leveraging extensive experience leading marketing innovation, revenue growth, and global market differentiation, Geri is a valuable asset for a company requiring advisory related to content strategy, channel research, organic growth management, or technical research. Her broad areas of expertise include integrated marketing, business development, sales, competitive intelligence, global business management, and leadership. Geri is a results-driven Senior Manager who delivers top-quality analytics, communications, solution selling, sales optimization, and marketing strategy.

Throughout her executive career, Geri has held leadership positions with Deloitte, Grant Thornton, Future Perspectives, PricewaterhouseCoopers, the National Foundation for Youth Arts, Random House-Ebury Press, and Morgan Stanley, London. She has been responsible for leading content creation teams resulting in millions of report downloads that started revenue-generating client conversations, tripling sales through the launch of a revenue integrity tool, and driving competitive analysis affecting results in the professional services market. Geri has a proven track record building GTM strategy, training off-shore employees in fact-based research, and revitalizing promotional techniques.

An industry leader, Geri specializes in enabling new revenues, fueling productivity, and mentoring a global staff in best practices research and analysis. She issues strategic recommendations based on market analysis of competitive position and growth opportunities, has held concurrent roles as communications lead and an active member of the quality council, and delivered actionable information on competitive factors for services and marketing strategies. She is a global leader who has worked with Fortune 100 companies, mentored professionals, and developed innovative solutions to grow sales, utilize resources, and build brand recognition.

Geri attained her B. Sc. in Economics and International Relations from The London School of Economics and Political Science (LSE) and holds a Professional Certification as a Life Coach from The Life Coach School. As a seasoned board member, she has held board positions with Accelerate Madison and Figure Skating Club of Madison.